Business Profile

Description: SimplePart, an Infomedia Ltd company (ASX:IFM), is a leading developer of parts, accessories and service e-commerce programs for the world’s largest automakers and their dealers. SimplePart’s B2B and B2C solutions give automakers and dealers a comprehensive, turn-key platform to reach owners searching for genuine parts and accessories online. SimplePart also offers advanced SEO services, SEM/PPC campaign management, digital marketing support, business coaching services and 24/7 product support. Together with Infomedia, SimplePart leverages class leading cloud technology, industry knowledge and relationships to develop aftersales e-commerce programs that maximize sales of genuine parts and accessories. Collectively, SimplePart and Infomedia provide B2B and B2C aftersales solutions to over 220,000 dealership professionals, across 50 major automotive brands in 186 countries. Infomedia is a global SaaS platform provider in parts, service and data insights. Infomedia’s mission-critical solutions include: Microcat® parts selling platform, Superservice™ repair quoting solutions and Infodrive™ data and predictive marketing platform. Learn more about SimplePart’s e-commerce platform at www.simplepart.com and Infomedia’s global aftersales solutions at www.infomedia.com.au.