Business Profile

Description: Liftopia operates the largest online marketplace and resort technology platform serving the mountain activity industry. On Liftopia.com, skiers and riders can purchase lift tickets, equipment rentals, meal vouchers and more from more than 250 ski areas in the U.S., Canada, and Europe. Liftopia is also the leading provider of dynamic pricing and e-commerce solutions for ski lift companies, water parks, and other attraction providers. Over the past 13 years, Liftopia developed the only e-commerce webshop solution (“Cloud Store”) with a revenue management model, data structure, and toolset explicitly focused on dynamic pricing. Founded in 2005 and co-founded by CEO, Evan Reece, the company’s focus is to help its partners maximize online pre-sales, using dynamic pricing, where pricing responds to demand and changes over time for every day.