The visionaries at the youth empowerment program at Lift Up Long Island were ready to present their initiative to their community. They needed help articulating their program and benefits to a range of stakeholders including school administrators, parents, volunteers, and students.
When starting this project, we seized the opportunity that this non-profit organization was a blank slate. We conducted a series of workshop sessions to help identify the value of the organization, articulate messaging, and plan their first website. Throughout the project we also crafted their brand identity elements and found a visual and tactical solution that resonated with their multiple stakeholders. To make sure all of their website users could view their inspiring messages and important information, we designed and developed it to be fully responsive to adapt to the many devices users would view it on. We were proud to help kick-off this purpose-driven organization and help empower students to be involved in transforming their communities.