Do you find that closing new sales accounts for your Clinical Administration and Backend software a constant struggle? You’re not the only one. According to Hubspot, 36% of salespeople state that closing sales is one of the most challenging components of the sales process. Fortunately, there are practice management software sales strategies that can help raise your Clinical Administration and Backend software sales by 50%.
There is a brand-new method of marketing that makes your prospect the center of the process. It’s called Inbound Sales. In this technique, potential customers discover content you share and become part of your pipeline. Then, they become to know you as an expert, as you help them make an informed decision based on where they are in the Buyer’s Journey.
Here are eight practice management software sales strategies to enhance your Inbound sales process to close even more deals:
Supply academic content
Hubspot found that just 29% of individuals will contact a sales rep when searching for information, while 62% will start right out by looking online. This means that content is an essential part of the practice management software sales strategies. Your content must offer solutions to the questions consistently asked by your ideal customers. Use a variety of networks to reach as many people as possible. For example, you could create blogs, case studies, social media posts, ebooks, white papers, and market reports for your optimal buyers to access and read.
Below are some excellent practice management software sales strategies to take advantage of the content structure referred to as Inbound:
Be available as much as possible for your potential customers. If they send you an email, react right away. If they call you on the phone, address them quickly. If they want to have a meeting with you, make the time. If you can’t meet with them in person, set up a conference call. Work around their schedule, whether it’s on weekend breaks, holidays, or after hours. Being available for your leads will provide more opportunities in a shorter amount of time to close as many sales as possible.
Pay close attention
The key to success in sales is to listen more than you talk. Instead of talking on and on about the advantages of your service or product, begin with an exploratory talk or phone call. These conversations include asking questions, paying attention to the answers and observing the person’s responses and actions. Take note of what they are saying and how they are saying it. Watch out for things that will help provide for their needs. Reacting appropriately to their
Ask the appropriate concerns
How you handle that last conversation with the customer will determine whether or not you get the sale. Make sure to speak carefully and use the right words. Here are several questions that might enhance your closing rate:
- “I’m happy to prepare the contract. What would stop us from working together?”
- “Fantastic– I will prepare the contract. When is a good time to go over the agreement with each other on another call? I want to make sure I am addressing all your needs.”
- “If I am able to get you (special pricing, special features, additional services), would you be able to sign by (date)?”
Perform regular training
Salespeople have to remain at the top of their game when it comes to updates and news within their market. A Salesforce report found that proper training could enhance sales efficiency by approximately 20%. Therefore, it’s a good idea to hold regular or bi-weekly training sessions your sales group. Take some time to go over real scenarios that your sales team are facing. Show detailed practice management software sales strategies that can be used in each scenario. Allow your sales team to share what they’ve learned in the field. In time, you will have the chance to boost closing rates among your team.
Have at least three options in your proposal
If you only give your potential customers one choice, they might look elsewhere. Be sure to have at least three choices in each proposal. Leads need to have the chance to select from lower-end services with a few attributes to premium choices that have extensive options. This will make it so many customers have the can find the solution that best meets their needs and budget.
One of the best ways to get new customers is by using referrals. The best time to get these is after a person has purchased your product or service. If they are happy with the purchase, they will be more likely to tell others about it. If they don’t make a recommendation quickly, they will continue to have you on their mind.
Nurture, nurture, nurture
Hubspot research found that 63% of leads requesting details regarding your firm will not make a buying decision for a minimum of 3 months, while 20% will take more than 12 months. Because of this, you need to send out lead nurturing emails to inform and engage them until they make a buying decision. Send them routine information and non-sales content that will help them move through the buyer’s journey. Ask questions and communicate with your leads to get a better idea of what they need to know more about. This will help you offer content that is useful and timely.
The final thought
The customer-centered sales process described belongs to the unique method called Inbound Sales. The Inbound Sales Methodology concentrates on helping your potential customers fix their issues by following their Buyer’s Journey throughout your whole Clinical Administration and Backend software sales process.
This is a lot of work to do alone. Responsify works with Clinical Administration and Backend software sales and business development pros to offer strategy, support, and assistance in executing these tasks. By collaborating, we help marketing and sales teams tactically bring in brand-new website visitors, and convert them to qualified leads and customers.
We’ve helped numerous sales pros include Inbound right into their existing sales process. Don’t hesitate to schedule your free strategy session to see how you can make your current sales process even better.