Business Profile

Description: HIPB2B is a leading demand gen solution provider. We use thought leadership content, early demand, behavior data, and digital marketing to drive high-value outcomes at scale for technology clients. We maintain a vast contact database with millions of engagement points, extensive targeting options, and exemplary lead quality standards. HIPB2B serves clients like LogMeIn, Adobe, Tealium, Workfront, BOARD, Blackline, Vibes, Procore, UKG, Dude Solutions, Comcast Business, Litmus, Siemens, and others. Our methodology drives standard-setting outcomes for companies like Microsoft, IBM, Dell, Oracle, and Google. HIPB2B works with the major content syndicators, delivering 400,000 qualified leads to clients last year. SOLUTIONS: Classic Lead Generation — Get your content to the ideal audience. We build a group of contacts from your specific targeting criteria, then deliver your content to them through a series of optimized email broadcasts. You get validated leads, primed for nurture and follow-up. MQLs, 2-touch, more. Campaigns for Early Demand — Maximize your reach within your target audience by removing the landing page form. This low-friction option sends interested users directly to your content. You receive verified business card data on all users that engage with your content. Content Creation — No content? No problem. Our team of experienced copywriters and designers know how to make high-converting emails and landing pages. Single-Source Data - As a trusted partner, HIPB2B supports clients with data maintenance, data growth and data enrichment. Filters include contact verification, technology usage, social profile and digital behavior. ABM Display - Use the power of your ABM display activity to boost your campaigns and see the influence on target accounts. Our LinkedIn group, “Demand Generation and Content Marketing,” has 8,300+ members.